Professor of Practice for Digital Marketing

About the Event

The Department of Business Administration CA & IB, School of Management, Nehru Arts and Science College, organized a Professor of Practice session on Digital Marketing on 13 July 2026 for the students of the management students. The session was led by Mr. Dinesh Srinivasan, Manager – Sales & Marketing, Park Corporates, who shared his industry expertise and practical insights into the dynamic world of digital marketing. The session provided students with practical insights into the rapidly evolving field of digital marketing. Mr. Dinesh Srinivasan explained key concepts such as search engine optimization (SEO), social media marketing, content marketing, email marketing, online advertising, and the effective use of digital tools for brand promotion. The interactive session enabled students to connect theoretical knowledge with practical applications, inspiring them to explore innovative digital marketing strategies and prepare for successful careers in the digital business landscape.